Episodes

Wednesday Jun 15, 2022
Wednesday Jun 15, 2022

David is a sales expert, professional keynote speaker, podcast host, and bestselling author. Using his over 20 years of experience, he combines nuanced strategy and real-world tactics to guide sales professionals as they navigate and leverage the evolving landscape of sales. David has two new editions out of his books, Networking in the 21st Century & Networking in the 21st Century on LinkedIn, which we will be discussing today.
In this episode, David talks about the foundational components of a thriving network.
Here are some of the topics covered in this episode:
- Why so many sales professionals struggle with networking
- What interpersonal skills salespeople can develop to network better
- Some ways salespeople can connect with people they never physically met
- How to create a strategic plan for networking that allows you to sell more
More From the Guest
LinkedIn: https://www.linkedin.com/in/iamdfish
David’s Website: https://davidjpfisher.com/
Listen to more episodes of the Outside Sales Talk here and watch the video here!
https://www.badgermapping.com/podcast
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Wednesday May 25, 2022
Wednesday May 25, 2022

Dr. Stephen Timme is the President and Founder of FinListics Solutions. Previously, Stephen was a professor of finance, adjunct professor, and consultant for numerous Fortune 500 companies. Melody Astley is FinListics’ Chief Revenue Officer and is responsible for strategic business growth, sales, and marketing. Stephen and Melody are also co-authors of the book, Insight-Led Selling.
In this episode, Stephen and Melody talk about the key concepts of insight-led selling that field salespeople can use to skyrocket their numbers.
Here are some of the topics covered in this episode:
- The origin of Insight-Led Selling and how it relates to the buyer’s journey
- What are “executive insights” and how can we use them to improve our pitch
- What does it mean to “communicate with impact” and how can salespeople approach this as a team
- What can sales reps do to discover how their buyers think
More From the Guest
LinkedIn: https://www.linkedin.com/company/finlistics-solutions/
Twitter: https://twitter.com/finlistics
Website: https://www.finlistics.com/
Listen to more episodes of the Outside Sales Talk here!
https://www.badgermapping.com/podcast
Start Selling More Today with
Badger Maps - The #1 Route Planner for Field Sales
See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/
If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!
Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.
Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Thursday May 19, 2022
Winning Complex B2B Deals - Outside Sales Talk with John Smibert
Thursday May 19, 2022
Thursday May 19, 2022

John led sales in large IT providers for 39 years. Since 2004, John has worked with B2B selling organizations to transform the way they sell. John is passionate about enhancing professionalism in sales and this led him to found Sales Leader Forums and Sales Masterminds APAC. He’s also co-authored a sales novel, The Wentworth Prospect, which focuses on young salespeople from startup software companies attempting to sell to large corporations.
In this episode, John talks about the challenges small businesses face when selling to large organizations.
Here are some of the topics covered in this episode:
- How larger organizations identify a need and eventually buy
- The best strategy for outside salespeople to get past potential gatekeepers
- Tips for getting past or working with a gatekeeper
- How salespeople can lower their client’s perceived risk when selling higher priced items
More From the Guest
LinkedIn: https://www.linkedin.com/in/smibert/?originalSubdomain=au
Listen to more episodes of the Outside Sales Talk here and watch the video here!
https://www.badgermapping.com/podcast
Start Selling More Today with
Badger Maps - The #1 Route Planner for Field Sales
See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/
If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!
Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.
Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Wednesday May 11, 2022
Wednesday May 11, 2022

Kris is the CEO of Sendoso, a Sending Platform for corporate gifting that’s been growing rapidly over the last few years. He is a California native with around 10 years of sales experience. As a former salesperson, he really understands how to interact with clients and what really makes the sale.
In this episode, Kris talks about his experience as an AE and how AEs can create the ultimate sending strategy.
Here are some of the topics covered in this episode:
- The number one thing that differentiates a good salesperson from a great salesperson
- Why giving gifts to your customer keeps them happy
- How corporate sending and gifting has changed over the past few years
- Things that salespeople should avoid while creating a sending strategy
More From the Guest
LinkedIn: https://www.linkedin.com/in/rudeegraap/
Website: www.sendoso.com
Listen to more episodes of the Outside Sales Talk here!
https://www.badgermapping.com/podcast
Start Selling More Today with
Badger Maps - The #1 Route Planner for Field Sales
See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/
If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!
Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.
Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Wednesday Apr 20, 2022
The Mindset of a Sales Warrior - Outside Sales Talk with Jason Forrest
Wednesday Apr 20, 2022
Wednesday Apr 20, 2022

Jason is a leading authority in culture change programs and an expert at creating high-performance, high-profit, and "Best Place to Work" cultures. He’s also an award-winning author and has won 5 international Stevie Awards for his training programs.
In this episode, Jason talks about some of the topics from his recent book: The Mindset of a Sales Warrior.
Here are some of the topics covered in this episode:
- What the mindset of a sales warrior is
- How great sales training can work to change behavior
- The four limiting beliefs that hold salespeople back
- The #1 key to differentiate yourself from competitors
More From the Guest
LinkedIn: https://www.linkedin.com/in/jasonforrest/
Website: www.fpg.com
The Mindset of a Sales Warrior (Paperback): https://www.amazon.com/Mindset-Sales-Warrior-Jason-Forrest/dp/1646691423
The Mindset of a Sales Warrior (Audiobook): https://www.amazon.com/Mindset-Sales-Warrior/dp/B082HJLK3J/ref=tmm_aud_swatch_0?_encoding=UTF8&qid=&sr=
Listen to more episodes of the Outside Sales Talk here!
https://www.badgermapping.com/podcast
Start Selling More Today with
Badger Maps - The #1 Route Planner for Field Sales
See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/
If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!
Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.
Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Wednesday Apr 13, 2022
Wednesday Apr 13, 2022

Melinda Emerson, also known as the SmallBizLady, is a sales expert who has dedicated her career to end small business failure. Using her 20 years of experience as an entrepreneur, She has taken all that she’s learned to educate people on all things small business. Melinda is also a bestselling author and runs a consulting firm.
In this episode, Melinda talks about the essence of understanding your customers and tailoring your solutions to their needs to create win-win solutions.
Here are the topics covered in this episode:
- How salespeople should protect their relationship with customers
- Focus on existing customers because they’re going to keep your retention rate high
- Sales and marketing should work together in order to build a strong customer base
- Work to learn and understand your customer's challenges and roadmap
More From the Guest
SmallBizLady on social media
LinkedIn: https://www.linkedin.com/in/melindaemerson/
Book: https://succeedasyourownboss.com/products/
Listen to more episodes of the Outside Sales Talk here!
https://www.badgermapping.com/podcast
Start Selling More Today with
Badger Maps - The #1 Route Planner for Field Sales
See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/
If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!
Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.
Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Wednesday Apr 06, 2022
Get Paid to Be Real - Being Authentic in Sales - Outside Sales Talk with Darren Reinke
Wednesday Apr 06, 2022
Wednesday Apr 06, 2022

Darren is the founder and managing director of GROUP SIXTY, an executive training and coaching company. Additionally, Darren has a popular book and podcast both titled “The Savage Leader.”
In this episode, Darren talks about how you stay vulnerable and authentic with customers while being professional.
Here are some of the topics covered in this episode:
- How core values come into play when dealing with authenticity in sales
- The value customers see in an authentic salesperson
- How a salesperson can use their authenticity to connect deeply with customers
- The most common mistake salespeople make when they try to connect to their customers
More From the Guest
LinkedIn: https://www.linkedin.com/in/darrenreinke
Book: The Savage Leader - https://www.amazon.com/Savage-Leader-Principles-Become-Better/dp/1736117904
Listen to more episodes of the Outside Sales Talk here!
https://www.badgermapping.com/podcast
Start Selling More Today with
Badger Maps - The #1 Route Planner for Field Sales
See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/
If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!
Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.
Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Wednesday Mar 23, 2022
Wednesday Mar 23, 2022

Finka is the founder of FINKA Communications. She’s also a speaker, coach, and host of the “Sell From Love” Podcast. Finka has spent 20 years in Corporate Canada in the financial services industry, and is now consulting clients with a focus on personal branding, leadership, sales, and client experience. Additionally, she is the author of the Amazon bestselling book, “Sell From Love: Love Yourself, Love your Client, Love your Offer.”
In this episode, Finka shares her strategy of selling from love and how it improves client relationships and sales revenue.
Here are some of the topics covered in this episode:
- Selling from a place of love instead of fear
- The three pillars of selling from love
- Tips for being a great coach to your team
- How learning to listen helps you close more deals
More From the Guest
LinkedIn: https://www.linkedin.com/in/finka-jerkovic/
Website: https://sellfromlove.com/discoverycall/
The Sell From Love Book: https://www.amazon.com/Sell-Love-yourself-client-offer-ebook/dp/B08MTGC1P9/ref=sr_1_1?dchild=1&keywords=finka+jerkovic&sr=8-1
Listen to more episodes of the Outside Sales Talk here!
https://www.badgermapping.com/podcast
Start Selling More Today with
Badger Maps - The #1 Route Planner for Field Sales
See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/
If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!
Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.
Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Wednesday Mar 16, 2022
Sell More with a Buyer-Focused Sales Funnel - Outside Sales Talk with Peter Strohkorb
Wednesday Mar 16, 2022
Wednesday Mar 16, 2022

Peter Strohkorb is the Founder and Principal at Peter Strohkorb Advisory and has 10 years of experience starting and managing several startups, following 20+ more years in the corporate sector. Today, Peter shows sales and business leaders how they can accelerate their sales
In this episode, Peter tells us how sales have changed over the last ten years and what you can do to regain sales growth.
Here are some topics covered in this episode:
- How prospects and buyers want to engage with salespeople and businesses today
- How salespeople can ensure prospects really understand their product or service
- The most important characteristic needed to become successful in sales today
- Tips for fending off competitors
More From the Guest:
LinkedIn: https://www.linkedin.com/in/peterstrohkorbsalesmarketing/
Website: https://peterstrohkorb.com/
Listen to more episodes of the Outside Sales Talk here!
https://www.badgermapping.com/podcast
Start Selling More Today with
Badger Maps - The #1 Route Planner for Field Sales
See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/
If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!
Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.
Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

Wednesday Mar 09, 2022
Nailing Your Sales Positioning - Outside Sales Talk with April Dunford
Wednesday Mar 09, 2022
Wednesday Mar 09, 2022

April Duford is the Founder and Chief Strategist for Ambient Strategy. She’s also the author of “Obviously Awesome” which is focused on nailing product positioning. April has held various roles in start-ups such as CEO, COO, VP of Marketing and Sales, and now she’s transitioned into doing her own consulting work. She specializes in helping B2B Tech Companies find their positioning strategy and getting to market with success.
In this episode, April tells us what product positioning is and what the benefits to nailing your positioning are.
Here are some topics covered in this episode:
- What the fundamental differences between branding and positioning are
- How long the process of positioning takes
- The role sales plays in positioning
- Common mistakes that sales teams make when it comes to positioning
More From the Guest:
LinkedIn: https://ca.linkedin.com/in/aprildunford
Website: www.aprildunford.com
Book: Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
Listen to more episodes of the Outside Sales Talk here and watch the video here!
https://www.badgermapping.com/podcast
Start Selling More Today with
Badger Maps - The #1 Route Planner for Field Sales
See Badger in Action: https://www.badgermapping.com/outside-sales-talk-listener/
If you love the Outside Sales Talk podcast, you’ll also love Badger’s newsletters!
Our 95,000+ subscribers stay at the top of their game with actionable tips from top sales experts.
Are you in? Subscribe to Badger Maps’ newsletters now! https://www.badgermapping.com/newsletters/

